Docusign will start six new signature styles to celebrate the 25th anniversary of the United States and innovate digital contracts as a splash of personality, emphasizing the mission of a company that combines security and reliability with individual expressions, and emphasizes the company’s mission that reflects the identity as well as digital signatures.
The recent insights of the survey conducted by Docusign emphasized the remarkable generation differences in the signature style. For example, only 51% of GEN Z adults still use handwriting, but 80% of the baby boomers prefer this traditional way. The increase in alternative signature forms such as the printed name and initials reflects the evolving approach to self -expression as the interaction progresses more and more online.
Allan thygesen, CEO of Docusign, emphasized the convergence of this identity and technology. «We are more than 20 years old, security, speed and reliability. Now we are adding more art. As the contract becomes smarter and automated, the moment people express their personal identity.»
Docusign, with more than 1.7 million customers worldwide, is a leader in electronic signatures and contract life cycle management. The latest products, from «curators» to «vintage lovers», introduce a variety of signature styles, allowing users to choose their own character and resonance. For small business owners, these styles can improve brand identity and employee participation while maintaining security and regulations.
Among the six signature styles:
- Curator Minimalists provide ideal clean lines.
- Letter writer It is appealing to those who value the warm and hand of the tradition of tradition.
- overabundance Capsules the expertise suitable for the corporate environment.
- Party starter It is a lively, adventurous and more lively audience.
- Renaissance soul Combine classic and modern elements to capture sophistication.
- Vintage lover It is connected to those who appreciate the value of Australia and causes nostalgia.
This personalized signature is also increasing the demand for aesthetics in the digital area. According to a survey, 78%of respondents are interested in digital signatures and that small business owners can use this style as part of their personal branding or marketing strategy.
In addition, the importance of security is the most important. I think 64%of those who participated in the survey are the top priority of digital signature. Docusign allows users to maintain information while expressing themselves. This balance of expression and security is advantageous for these new signature styles to improve contracts and contracts without sacrificing reliability.
But the owner of small businesses should consider potential challenges. To adapt to the new signature style, employee education may be needed to ensure the consistency of brand expressions. In addition, in order to adjust the customer’s expectations for personalized interactions, it may take time as the company integrates these new features into workflow.
As interactions are increasingly digital, the ability to convey personality through digital signatures can be a unique sales point of small businesses. The introduction of this expressive electronic signature option in Docusign not only satisfies the desire for personalization, but also strengthens the importance of powerful and safe digital contracts.
For more information on these innovative signature styles and the impact of the future of digital contracts, visit the original press release. docusign.
Image through ENVATO